How to Clone Things 3
Premium to-do and GTD app with a famously polished one-time purchase
What is Things 3?
Things 3, by Cultured Code, is the quiet aristocrat of to-do apps. It implements a Getting Things Done workflow - inbox, projects, areas, today, upcoming, someday - with an obsessive attention to typography, animation and keyboard flow that competitors rarely match. It has won Apple Design Awards and built a devoted following precisely because it does less than its rivals but does it beautifully.
The business model is the interesting part for a cloner. While the entire industry stampeded toward subscriptions, Things stayed a one-time purchase - and charges per platform: buy it once for iPhone, again for iPad, again for Mac. That is an unfashionable model that still works because the audience pays gladly for craft and resents rent on a task list. It is proof that 'premium paid, no subscription' is a live strategy in 2026, not a relic.
For a cloner, the opportunity is not to out-feature Things - Notion and Todoist already lost that race on elegance. The opportunity is to take its philosophy (fast, opinionated, gorgeous, owned-not-rented) to a niche it ignores: a GTD app for a profession, a method-specific planner, or a calmer alternative for people burned out on subscription bloat. The engineering is moderate - local-first data, sync, a clean information architecture - but the bar for polish is brutally high, because polish is the entire product.
Who it's for: Productivity enthusiasts, GTD practitioners, designers and developers who value craft and will pay up front to avoid a subscription. Skews 25–45, Apple-ecosystem-heavy. Clone opportunities target people specifically tired of subscription task apps, or a niche workflow (academics, freelancers, makers) underserved by generic to-do tools.
How Things 3 makes money
- $ One-time app purchases: separate paid downloads for iPhone (~$9.99), iPad (~$19.99) and Mac (~$49.99) - buy once, own forever, per device class.
- $ Major-version upgrades: a new paid major version every several years is the recurring-revenue substitute for a no-subscription app.
- $ No ads, no data sale, no IAP grind: the entire pitch is a clean, paid, private tool - scarcity of monetization is itself the value proposition.
- $ Word-of-mouth and design awards drive sales with near-zero marketing spend, keeping margins high on each premium purchase.
Rough estimate of app-store consumer spend based on public third-party reports; Cultured Code is privately held and does not publish figures. CloneMRR is not affiliated with Cultured Code or Things; figures are for educational purposes.
Features to build
MVP ship this first
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✓ Inbox captureA frictionless quick-add to drop any task into an inbox in one tap/keystroke, to be organized later - the GTD entry point.
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✓ Today & UpcomingA 'Today' list of what's due or scheduled now, and an 'Upcoming' timeline of dated tasks - the two views people live in.
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✓ Projects & areasGroup tasks into projects (a goal with steps) and areas (ongoing responsibilities like Work or Home), with headings inside projects.
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✓ Task detailEach task has notes, a due date, a 'when' (today/this evening/scheduled/someday), tags and checklist sub-items.
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✓ Tags & filteringTag tasks (e.g. @errand, @calls) and filter any list by tag for context-based GTD workflows.
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✓ Local-first storageTasks persist instantly on-device with optimistic UI; everything feels instant because nothing waits on the network.
Full version add later
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+ Cross-device syncA sync engine so the same task list appears on phone, tablet and web, with conflict resolution - the hard part of a polished to-do app.
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+ Repeating tasksRecurring to-dos (every Monday, monthly, after-completion intervals) that regenerate automatically.
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+ Calendar integrationShow calendar events alongside today's tasks and surface dated to-dos in a unified day view.
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+ Quick-entry & keyboard flowA global quick-add and a complete keyboard-shortcut layer so power users never touch the mouse - a defining Things trait.
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+ Natural-language datesType 'tomorrow 5pm' or 'next fri' in a task and have it parse into a real schedule.
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+ Widgets & share extensionHome-screen widgets for Today and a share sheet to capture from any app into the inbox.
Recommended tech stack
| Layer | Our pick | Why |
|---|---|---|
| Front end | Next.js PWA + Tailwind (web) and React Native/Swift (mobile) | Polish demands a real native app eventually, but a fast PWA proves the IA and is installable; share the data layer between them. |
| Local-first data | SQLite (mobile) / IndexedDB via a local-first lib | Things feels instant because it's local-first; use a local store with optimistic writes so the UI never waits on the server. |
| Sync & backend | Supabase or an Electric/PowerSync-style sync layer | The genuinely hard engineering is multi-device sync with conflict handling; a sync framework over Postgres saves months. |
| State & validation | Zustand + Zod | A normalized client store of tasks/projects/areas with strict schemas keeps the drag-drop and quick-entry logic sane. |
| Payments | RevenueCat (one-time IAP) + Stripe (web/license) | You want a one-time unlock, not a subscription; RevenueCat handles non-consumable purchases and restore-purchase across devices. |
| Animation | Framer Motion / native gestures | Things' check-off and reorder animations are the brand; budget real time for satisfying micro-interactions. |
AI prompts to clone Things 3
Pick your builder, copy the prompt, paste it and iterate. Enter your email once to unlock all prompts on every page - we'll also send you this full prompt pack.
Build a premium to-do app called Cleartask, modeled on Things 3 - a beautiful GTD-style task manager sold as a one-time purchase, not a subscription.
## Core concept
A fast, gorgeous task manager. Capture anything into an Inbox, organize into Projects and Areas, and work from a Today list. The whole pitch is calm, opinionated and clutter-free - premium craft you buy once and own.
## Pages
1. Landing page: clean off-white hero with a crisp app screenshot, headline 'Your to-dos, beautifully done.', a 'no subscription - pay once' badge, three feature cards, pricing (one-time $29 'Lifetime'), simple footer
2. Inbox: a single fast list with a prominent quick-add bar at the top; press enter to add another; each row shows a checkbox, title and optional tag
3. Today: tasks due or scheduled for today, grouped into 'Today' and 'This Evening', with a satisfying check-off that strikes through and removes the row
4. Upcoming: a date-grouped timeline of scheduled tasks (Tomorrow, this week, later)
Tools to build your Things 3 clone
Describe your app in plain English and Lovable builds a full-stack web app with auth, database and deployment included.
Best for: Full-stack web apps without writing code
StackBlitz's AI builder. Prompt, run and edit full-stack apps directly in the browser, then deploy in one click.
Best for: Rapid prototypes and web apps
AI app builder with built-in database, auth and hosting. Strong for internal tools and CRUD-heavy products.
Best for: Dashboards, marketplaces and internal tools
The AI code editor. Full control over your codebase with AI agents that write and refactor code for you.
Best for: Developers who want full code ownership
Generates production-grade React + Tailwind UI from a prompt, deployable to Vercel instantly.
Best for: Polished UI and front-ends
Workers, Pages, R2 and D1 - host your clone on a global edge network with a generous free tier.
Best for: Serverless apps and APIs
Cheap VPS and managed hosting with an AI website builder. Easiest way to put a clone online on a budget.
Best for: Budget VPS and WordPress-style sites
How to make money with a Things 3 clone
Sell 'no subscription' as the feature
A huge cohort is fatigued by paying rent on every app. Make a one-time price the headline - 'own it forever, no subscription' - and you differentiate instantly from Todoist, Notion and Things' subscription-based rivals.
Per-platform or tiered one-time pricing
Things charges separately per device class. You can do the same, or sell tiers (Solo $29, Pro $49 with sync). One-time prices can be higher than people expect when the craft justifies it.
Paid major versions for recurring revenue
The no-subscription answer to churn is a paid upgrade every couple of years. Ship a genuinely better v2 and existing users re-buy - recurring revenue without renting.
Niche the workflow, not the masses
Don't fight Things on general polish. Build the beautiful task app for one audience: academics with reading queues, freelancers tracking client work, or makers running side projects. Opinionated beats universal.
Frequently asked questions
How much money does Things 3 make?
Cultured Code is privately held and doesn't disclose figures, but third-party app-store estimates suggest roughly $400K–$1.2M per month in consumer spend, driven by one-time purchases across iPhone, iPad and Mac plus occasional paid major-version upgrades. Treat it as a rough estimate.
How hard is it to build a Things 3 clone?
Medium. The data model (inbox, projects, areas, smart lists) is approachable and an MVP ships in 1–2 weeks with AI tools. The hard parts are multi-device sync with conflict resolution and the relentless polish - instant check-off, buttery reordering, beautiful animation - because polish is literally the product.
Is it legal to clone Things 3?
GTD workflows and to-do features aren't protected - countless apps implement them. You must not copy the Things name, logo, exact visual design or marketing copy. Use your own name, original UI and your own assets and you're on solid ground. This isn't legal advice; consult a lawyer for your case.
What tech stack should I use for a to-do app?
A local-first client store (Zustand) with optimistic writes for instant feel, a Next.js PWA or React Native front end, Supabase or a sync framework like PowerSync/Electric for multi-device sync, and RevenueCat/Stripe for a one-time unlock. The prompts on this page scaffold exactly that. Local-first is the key choice - it's why Things feels instant.
How much does it cost to build and run a Things clone?
Cheap to start: AI builders, Supabase's free tier and a $99/year Apple developer account get you to a real app. Running costs stay low because the data is small text records - no media hosting. Your real investment is design and animation time, since craft is the whole value proposition.
Can a one-time-purchase app still make money in 2026?
Yes - Things is living proof. It works when the audience values craft and resents subscriptions, and when you replace renewal revenue with periodic paid major versions and per-platform pricing. It's a smaller, steadier business than a subscription app, but with very high margins and loyal customers.
More apps to clone
CloneMRR is not affiliated with, endorsed by or connected to Things 3. Revenue figures are rough estimates based on public reports and are provided for educational purposes only. "Cloning" here means building an original product inspired by a proven business model - never copy a brand's name, logo, content or code.